The Lady L Experience
welcome my name is
LaTonya
image consultant & Brand Strategist
specializing in Image & Crisis management
I'm an Image Consultant and Brand Strategist with a background in PR. I help individuals and brands make a comeback! There is nothing more rewarding than helping clients shift for a new beginning. Especially after setbacks, hardships and adversities. Together we'll embark on a journey of clarity, rediscovery, refinement and transformation! Allow me to help you create the foundation to your next chapter and new beginning!
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Your Image & Brand Evolution Starts Here!
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meet
LaTonya
​Greetings my name is LaTonya, I also go by "Lady L" and I'm excited to welcome you into a new chapter of my journey.
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This space reflects my work in shaping brand direction, refining images and developing foundational clarity with a touch of public relations.
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Here, you'll find a reflection of my work, perspective, experience and the work that continues to emerge as I grow within the beauty and brand space.
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With me we will rediscover style and branding in a way that goes beyond the surface. Not trends but expression that feels natural, aligned and true to the brand.
Life has a way of shifting and stretching us. Sometimes along the way, we outgrow versions of ourselves or previous placements. I know firsthand how easy it is to lose parts of yourself while navigating life's transitions. Those same shifts can occur within brands as well. When growth , change or misalignment calls for a deeper level of clarity and refinement. what once worked may no longer reflect the direction, vision or identity moving forward.
Whether personal or brand-related, these moments are not setbacks they are invitations to realign, redefine and move with greater intention.
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At the core of my work is transformation. Refining what was, realigning what is and creating space for what's next. I like to think of it as turning setbacks into triumphs.
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Because there’s no better feeling after everything than looking in the mirror and saying....
"She's Back!"💋
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FUN FACTS:
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I obtained my certifications in Image Consulting and Fashion Styling from the Fashion Institution of Technology and Bachelor of Science Degree in Integrated Marketing Communications from Winthrop University. I also hold a certification from Harvard University in Speech and Rhetoric.
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Always having an eye for style and a natural gift for solving complex problems. I had aspirations of becoming an Entertainment Publicist (that was back in the day).
I would loan my talents to new and upcoming artists. Helping them establish their brand and image.
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​My talent caught the eyes of several of my professors at F.I.T.
In 2014, I was offered the invitation to join and work for a team during New York Fashion Week as a Dresser ongoing. Determination and sacrifice allowed me to expand my portfolio to work with 25 designers and 33 shows. Some of the designers I've had the pleasure of working with include: Nicholas K, Desigual, Todd Snyder, Kate Spade, Rebecca Minkoff, August Getty, Noon by Noor, Naomi Campbell, Porsche Design, Pamella Rolland, Vivienne Tam, Badgley Mischka, Michael Costello, Oscar de la Renta, Marchesa, Rachel Zoe, Sophie Theallet, Lacoste, Altuzarra, Tracy Reese, Prabal Gurung, Gabriela Cadena, Meruert Tolegen and Bibhu Mohapatra.
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